On the new “MacVoices” (http://www.macvoices.com), Dan Pacheco, founder and CEO of FeedBrewer, and Kelly Peterson, eBook Manager for Borders, discuss BookBrewer, the site that lets bloggers turn their sites into ebooks, suitable for publication and sale.

Pacheco reviews the process, how much it costs, how web sites get converted to ebooks, how long the process takes, and how they’rre distributed for sale. Peterson talks about Border’s involvement in distribution and how it fits with their model of delivering content that people want to read.

“MacVoices” is an Internet show and podcast that delivers in-depth discussions with the most influential people in the Mac industry, as well as “the individuals who are out there making it happen on the front lines of the global Apple community,” according to host Chuck Joiner.