Apple (51%), Samsung (24%) dominate India’s tablet market
TweetFollow Us on Twitter

Apple (51%), Samsung (24%) dominate India’s tablet market


Apparently, consumers worldwide understand that you get what you pay for. Despite a series of low-cost media tablet launches in the second half of 2011, Apple’s iPad has managed to maintain its premier position in the Indian market with 51% market share in 2011.

Samsung’s achievement at extending its success in the handset segment to the tablet segment, with its Galaxy Tab, allowed Samsung to occupy the second spot with 24% market share. Indian consumers also showed a strong penchant for RIM’s BlackBerry PlayBook after prices were slashed significantly, making it the third largest player with a 10.4% market share.

The presence of ultra-low cost media tablets with non-optimal specifications might ruin the user experience and, in turn, prove to be a dampener for media tablet growth. Although there is lot of buzz in the Indian market, media tablets are yet to demonstrate their value proposition to Indian consumers," says ABI Research analyst Aishwarya Singh.

"While there are several media tablets being launched in the sub-$200 price range, simply lowering the average selling price of media tablets may not lead to the desired growth in the market," he says.

In India, total media tablet shipments in 2011 are estimated to be 0.39 million units, which is a very small fraction of the nearly 65 million shipped globally. However, the Indian media tablet market is estimated to grow with a compound annual growth rate of 71% and shipments are expected to growth to 9.66 million units in 2017.

-- Dennis Sellers

 
AAPL
$524.94
Apple Inc.
+5.93
GOOG
$536.10
Google Inc.
-20.44
MSFT
$40.01
Microsoft Corpora
-0.39
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Trials Frontier Review
Trials Frontier Review By Carter Dotson on April 18th, 2014 Our Rating: :: A ROUGH LANDINGUniversal App - Designed for iPhone and iPad Trials Frontier finally brings the famed stunt racing franchise to mobile, but how much does its free-to-play nature affect the game?   | Read more »
Evernote Business Notebook by Moleskin I...
Evernote Business Notebook by Moleskin Introduced – Support Available in Evernote for iOS Posted by Tre Lawrence on April 18th, 2014 [ permalink ] | Read more »
Sparkle Unleashed Review
Sparkle Unleashed Review By Jennifer Allen on April 18th, 2014 Our Rating: :: CLASSY MARBLE FLINGINGUniversal App - Designed for iPhone and iPad It’s a concept we’ve seen before, but Sparkle Unleashed is a solidly enjoyable orb shooting game.   | Read more »
Tilt to Live 2: Redonkulus Receives its...
Tilt to Live 2: Redonkulus Receives its First Update – Gets New Brimstone Pinball DLC Posted by Rob Rich on April 18th, 2014 [ permalink ] | Read more »
Union Review
Union Review By Jennifer Allen on April 18th, 2014 Our Rating: :: LAYERED RESULTSUniversal App - Designed for iPhone and iPad Create some stylish imagery with this layers focused photography app.   | Read more »
Where's My Water? Featuring XYY (G...
Where's My Water? Featuring XYY 1.0 Device: iOS Universal Category: Games Price: $.99, Version: 1.0 (iTunes) Description: iPod Touch 4th Gen, iPhone 3GS or iPad 1 are not compatible with this app. | Read more »
The Amazing Spider-Man 2 (Games)
The Amazing Spider-Man 2 1.0.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0.0 (iTunes) Description: *IMPORTANT* The Amazing Spider-Man 2 requires an iPad 2 (or newer), iPhone 4s (or newer), or iPod touch 5th Generation.Become the Amazing Spider-Man in this open-world adventure full of non-stop action, and face... | Read more »
Living Planet - Tiny Planet Videos and P...
Living Planet - Tiny Planet Videos and Photos 1.0 Device: iOS Universal Category: Photography Price: $.99, Version: 1.0 (iTunes) Description: 50% OFF LAUNCH SPECIAL!BUY NOW BEFORE THE PRICE GOES UP. ------------------------------------------------------ INTRODUCING LIVING PLANET! | Read more »
Livescribe 3 Smartpen Review
Made by: Livescribe Price: $149.99 for Livescribe 3 Hardware/iOS Integration Rating: 4.5 out of 5 stars Usability Rating: 4 out of 5 stars Reuse Value Rating: 4.75 out of 5 stars Build Quality Rating: 4.5 out of 5 stars Overall Rating: 4.44 out of 5 stars | Read more »
Unpossible Review
Unpossible Review By Carter Dotson on April 17th, 2014 Our Rating: :: RALPH WIGGUM APPROVESUniversal App - Designed for iPhone and iPad Unpossible is much better than its English!   | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.