Apple (51%), Samsung (24%) dominate India’s tablet market
TweetFollow Us on Twitter

Apple (51%), Samsung (24%) dominate India’s tablet market


Apparently, consumers worldwide understand that you get what you pay for. Despite a series of low-cost media tablet launches in the second half of 2011, Apple’s iPad has managed to maintain its premier position in the Indian market with 51% market share in 2011.

Samsung’s achievement at extending its success in the handset segment to the tablet segment, with its Galaxy Tab, allowed Samsung to occupy the second spot with 24% market share. Indian consumers also showed a strong penchant for RIM’s BlackBerry PlayBook after prices were slashed significantly, making it the third largest player with a 10.4% market share.

The presence of ultra-low cost media tablets with non-optimal specifications might ruin the user experience and, in turn, prove to be a dampener for media tablet growth. Although there is lot of buzz in the Indian market, media tablets are yet to demonstrate their value proposition to Indian consumers," says ABI Research analyst Aishwarya Singh.

"While there are several media tablets being launched in the sub-$200 price range, simply lowering the average selling price of media tablets may not lead to the desired growth in the market," he says.

In India, total media tablet shipments in 2011 are estimated to be 0.39 million units, which is a very small fraction of the nearly 65 million shipped globally. However, the Indian media tablet market is estimated to grow with a compound annual growth rate of 71% and shipments are expected to growth to 9.66 million units in 2017.

-- Dennis Sellers

 
AAPL
$124.43
Apple Inc.
-1.94
GOOG
$548.00
Google Inc.
-4.03
MSFT
$40.66
Microsoft Corporation
-0.31
MacNews Search:
Community Search:
view counter

view counter
view counter
view counter
view counter
view counter
view counter

2K Announces WWE 2K, Mobile's First...
It seems like this month has been pretty big for wrestling. First Wrestlemania, then 2K has announces that they're releasing  WWE 2K for iOS. It's a simulation-based WWE game where you'll get to play with several WWE superstars such as John Cena, Hulk Hogan, Sting, Triple H, and the Undertaker. There will be three different match types and a ton... | Read more »
How the Apple Watch Could Change the Fac...
The Apple Watch is still a ways out, but my previous musings on the wearable’s various features got me thinking: what might it be like a year after launch? Two years? Five years? What if it becomes a symbiotic part of the iOS framework to the point that it practically comes packaged with the iPhone? | Read more »
Pie In The Sky: A Pizza Odyssey (Games)
Pie In The Sky: A Pizza Odyssey 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: A game about delivering pizza. In space. | Read more »
Chosen Gives Hopeful Singers, Songwriter...
If YouTube videos and reality TV shows like The Voice have taught us one thing, it’s that there are a lot of people out there who are anxious to show the world their talents. And if they’ve taught us a second thing, it’s that there’s an almost equally sizable group of people who are anxious to judge those hopefuls. What’s interesting about Chosen... | Read more »
Android's Popular OfficeSuite Now A...
Once only available for Android devices, OfficeSuite has finally landed on the app store. The Mobile Systems app lets you view, edit, create, and share Word, Excel, and PowerPoint documents as well as convert them to/from PDFs. It's touted as being like having a desktop on your phone. OfficeSuite supports Google Drive, Dropbox, Box, OneDrive, and... | Read more »
Warhammer: Arcane Magic is Coming Soon,...
Turbo Tape Games has announced that they're joining forces with Games Workshop to bring the turn-based strategy board game, Warhammer: Arcane Magic, to life on the iOS. | Read more »
Fast & Furious: Legacy's Creati...
| Read more »
N-Fusion and 505's Ember is Totally...
| Read more »
These are All the Apple Watch Apps and G...
The Apple Watch is less than a month from hitting store shelves, and once you get your hands on it you're probably going to want some apps and games to install. Fear not! We've compiled a list of all the Apple Watch apps and games we've been able to find so far. Games Rules! By TheCodingMonkeys App Store Description: RULES! is a cute puzzle game... | Read more »
Appy to Have Known You - Lee Hamlet Look...
Being at 148Apps these past 2 years has been an awesome experience that has taught me a great deal, and working with such a great team has been a privilege. Thank you to Rob Rich, and to both Rob LeFebvre and Jeff Scott before him, for helping me to grow as a writer and for giving me the opportunity to write about what I love: playing innovative... | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.