Time to pull the plug on Ping
TweetFollow Us on Twitter

Time to pull the plug on Ping


At last week's "D: All Things Digital" conference, Apple CEO Tim Cook cast some doubt on the future of Ping, the company's "social network for music." Good. It's time Apple killed the failed experiment.

"We tried Ping and the customer voted and said, this isn’t something I want to put a lot of energy into," Cook said. "Some customers love it, but there’s not a huge number that do, so will we kill it? I don’t know. I’ll look at it."

Ping, introduced in iTunes 10 in 2010, lets you post your thoughts and opinions, your favorite albums and songs, the music you’ve downloaded from iTunes, plus view concert listings and tell your friends which concerts you plan to attend. It lets you follow your favorite artists to see what they’re up to, check out photos and videos they’ve posted, see their tour dates and read comments about other artists and albums they’re listening to. You can also create a profile on iTunes to let your friends know who you’re following, what you’re listening to and which concerts you’re going to.

It sounds better on paper than in reality. In fact, NPR named Ping one of the worst ideas of 2010. It said:

"Why Ping has floundered can be summed up in a sentence: Apple doesn’t like sharing, thus, it is difficult for them to build a social network.

"Riddle me this: How did the Apple crew create a social networking site for music way back in September, but only introduce a way to swap playlists four months later?" she says. "Considering how important playlists are to the organization of a healthy music collection, one would imagine that type of functionality would have been ready at launch. But don’t let the new functionality fool you -- Ping restricts even this sharing to songs that already appear in the iTunes store. That great band you saw in concert and bought their $10 CD? They don’t make the cut. Picked up a love for k-pop sensation 2NE1 from a semester abroad in Korea? You’ll need to write that information into your profile."

The rollout of Pings was never a real success. Apple boasted that a million users signed up with 48 hours after it was announced; however, there are 160 million iTunes users so that's not a great vote of confidence. Now it's time to pull the plug.

-- Dennis Sellers

 
AAPL
$108.00
Apple Inc.
+1.02
GOOG
$559.08
Google Inc.
+8.77
MSFT
$46.95
Microsoft Corpora
+0.90
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Monster Flash Review
Monster Flash Review By Jordan Minor on October 31st, 2014 Our Rating: :: ALONE IN THE DARKUniversal App - Designed for iPhone and iPad Solid shooting and a surprising amount of spooky tension make Monster Flash a great portable piece of Halloween.   | Read more »
Retry Review
Retry Review By Rob Thomas on October 31st, 2014 Our Rating: :: SOARING HIGHUniversal App - Designed for iPhone and iPad Flappy who? Let Retry wash all those bad bird-related memories away on a cool retro-flavored flight… right into the side of a cliff. Over and over and over again.   | Read more »
Dementia: Book of the Dead Review
Dementia: Book of the Dead Review By Lee Hamlet on October 31st, 2014 Our Rating: :: A TOUGH READUniversal App - Designed for iPhone and iPad A witch hunter is sent after a demonic book in the spooky but short-lived Dementia: Book of the Dead.   | Read more »
Card Dungeon, the Semi-Board Game Roguel...
Card Dungeon, the Semi-Board Game Roguelike, Has Been Renovated Posted by Jessica Fisher on October 31st, 2014 [ permalink ] | Read more »
Logitech Protection + Power iPhone5/5S C...
Made by: Logitech Price: $99.99 Hardware/iOS Integration Rating: 3 out of 5 stars Usability Rating: 0.5 out of 5 stars Reuse Value Rating: 0.75 out of 5 stars Build Quality Rating: 0.75 out of 5 stars Overall Rating: 1.25 out of 5 stars | Read more »
This Is Not a Test Goes Free, Permanentl...
This Is Not a Test Goes Free, Permanently Posted by Jessica Fisher on October 31st, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Swap Heroes Review
Swap Heroes Review By Campbell Bird on October 31st, 2014 Our Rating: :: STRATEGIC SWAPPINGUniversal App - Designed for iPhone and iPad Rotate a cast of heroes to fend of waves of monsters in this difficult, puzzle rpg.   | Read more »
Night Sky Pro™ (Reference)
Night Sky Pro™ 3.0.1 Device: iOS Universal Category: Reference Price: $2.99, Version: 3.0.1 (iTunes) Description: Night Sky Pro™Wonder No More™Night Sky Pro™ is the ultimate stargazing experience. From the creators of the original Night Sky™ app comes an all-new powerful and immersive encounter with the sky above! | Read more »
Audio Defence : Zombie Arena (Games)
Audio Defence : Zombie Arena 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: A zombie shooter audio game. Made from gut-wrenching 3D binaural sound, for a new kind of weird immersion. You are the blind warrior, fighting off wave after wave of Dr Bastard’s Zombies. With 3D binaural sound... | Read more »
RPG Asdivine Hearts (Games)
RPG Asdivine Hearts 1.1.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.1.0 (iTunes) Description: SPECIAL PRICE50% OFF (USD 7.99 -> USD 3.99)!!!Travel alongside four companions and a cat in the adventure of a lifetime and one that transcends even the world in this latest fantasy RPG!◆◇Story◇◆ | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.