Apple admits mistake, re-adds eligible products to EPEAT listing
TweetFollow Us on Twitter

Apple admits mistake, re-adds eligible products to EPEAT listing


In a rare, and quick, turnaround Apple says it made a mistake withdrawing its products from the EPEAT rating system, In an open letter (http://macte.ch/mOEh8), Senior Vice President of Hardware Engineering Bob Mansfield says the company is re-adding all eligible products to EPEAT.

Earlier this week Apple asked EPEAT (http://www.epeat.net), a government-backed, environmental rating that helps identify greener computers and other electronic equipment, to remove 39 desktops, laptops and monitors from the body's list of environmentally friendly devices including legacy models that already hold the certification.

EPEAT CEO Robert Frisbee said an Apple representative requested that the company's already-cleared products be taken down from the registry which carries a list of electronic devices certified to be recyclable, energy efficient and environmentally friendly.

In order to meet the standards, recyclers need to be able to easily disassemble products, with common tools, to separate toxic components, like batteries, notes "CIO Journal." The standards were created jointly by manufacturers, including Apple, advocacy groups and government agencies. Frisbee says an Apple staff member told him at the end of June that the company no longer wanted Apple computers to be listed as EPEAT certified.

According to "engadget" (http://macte.ch/ehMCZ), Apple's decision meant that many federal agencies might not be able to buy its products, since 95% of its electronics purchasing must conform to the EPEAT standard. What's more, many educational institutions that require the certification would also need to opt out of Mac purchases, as well as large corporations like HSBC and Ford, the article adds.

Here's the text from Mansfield's letter: "We’ve recently heard from many loyal Apple customers who were disappointed to learn that we had removed our products from the EPEAT rating system. I recognize that this was a mistake. Starting today, all eligible Apple products are back on EPEAT.

"It’s important to know that our commitment to protecting the environment has never changed, and today it is as strong as ever. Apple makes the most environmentally responsible products in our industry. In fact, our engineering teams have worked incredibly hard over the years to make our products even more environmentally friendly, and much of our progress has come in areas not yet measured by EPEAT.

"For example, Apple led the industry in removing harmful toxins such as brominated flame retardants (BFRs) and polyvinyl chloride (PVC). We are the only company to comprehensively report greenhouse gas emissions for every product we make, taking into account the entire product lifecycle. And we’ve removed plastics wherever possible, in favor of materials that are more highly recyclable, more durable, more efficient and longer lasting.

"Perhaps most importantly, we make the most energy-efficient computers in the world and our entire product line exceeds the stringent ENERGY STAR 5.2 government standard. No one else in our industry can make that claim.

"We think the IEEE 1680.1 standard could be a much stronger force for protecting the environment if it were upgraded to include advancements like these. This standard, on which the EPEAT rating system is based, is an important measuring stick for our industry and its products.

"Our relationship with EPEAT has become stronger as a result of this experience, and we look forward to working with EPEAT as their rating system and the underlying IEEE 1680.1 standard evolve. Our team at Apple is dedicated to designing products that everyone can be proud to own and use."

A full list of Apple's EPEAT-rated products is available at http://macte.ch/MMOYJ .

EPEAT CEO Robert Frisbee has also posted an open letter (http://www.epeat.net/) about their relationship with Apple: "I am very happy to announce that all of Apple’s previously registered products, and a number of new products, are back on the EPEAT registry.  Apple has joined us in addressing these events in a message on their website.

"Our relationship with Apple is based on our natural alignment -- as Apple drives innovation in product design, EPEAT drives innovation in standards design. EPEAT has pioneered voluntary standards, after-market verification, optional criteria and tiered product certification as ways to keep pace with a fast-paced industry.

"We look forward to Apple’s strong and creative thoughts on ongoing standards development. The outcome must reward new directions for both design and sustainability, simultaneously supporting the environment and the market for all manufacturers’ elegant and high-performance products.

"An interesting question for EPEAT is how to reward innovations that are not yet envisioned with standards that are fixed at a point in time. Diverse goals, optional points awarded for innovations not yet described, and flexibility within specified parameters to make this happen are all on the table in EPEAT stakeholder discussions. And of course, timely standards development, as with newly created Imaging Equipment and Television standards, and the current refresh of the PC/Display standard, is critical as well.

"Answers to these questions support all our subscribers, and lead to mutual benefit for all our purchasers.   And they led us to the path to our strengthened relationship with Apple.

"The team at EPEAT offers its sincere thanks to the stakeholders whose strong support ensures EPEAT standards and system success, and to Apple for reaffirming their commitment to the EPEAT idea."

Finally, in response to Apple's decision to reverse course and rejoin the EPEAT eco-label program, Casey Harrell, IT analyst for Greenpeace International released the following statement:

"We applaud Apple for 'thinking green, not greedy' and listening to its customers' calls not to pit design needs against the environment. A large and growing number Apple customers have challenged the company to be an environmental leader, whether that be by rejoining EPEAT, eliminating toxic chemicals from its products, or powering its iCloud with renewable energy.  

"We await more details that ensure that future versions of Apple's computers will be built with easily removable, recyclable and upgradable parts, unlike the current MacBook Pro. These design changes would make for a greener Apple product."

 
AAPL
$124.24
Apple Inc.
+0.86
GOOG
$555.17
Google Inc.
-3.61
MSFT
$41.21
Microsoft Corporation
-0.25
MacNews Search:
Community Search:
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Bio Inc's New Expansion is Infectin...
Bio Inc., by DryGin Studios, is the real time strategy game where you infect a human body with the worst virus your evil brain can design. Recently, the game was updated to add a whole lot of new features. Now you can play the new “Lethal” difficulty, which chakllenges even hardcore players. If you aren't quite there yet you can still enjoy the “... | Read more »
The Monocular Minion is Here! Despicable...
Despicable Me: Minion Rush, by Gameloft, is introducing a new runner to the mix in their latest update. Now you can play as Carl, the prankster minion. Carl has a few new abilities to play with, including running at a higher speed from the start. Gameloft has also added Eduardo's House as a new area. You'll be able to race through the infamous El... | Read more »
Dungeon of Madness (Games)
Dungeon of Madness 1.0.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0.0 (iTunes) Description: Dungeon of Madness is an action game where you rotate tiles to create our own route. Help the hero by connecting the road so he reaches hostages, then lead them out while also directing monsters into deadly traps.... | Read more »
Filters for iPhone (Photography)
Filters for iPhone 1.0 Device: iOS iPhone Category: Photography Price: $.99, Version: 1.0 (iTunes) Description: | Read more »
Jump'N'Shoot Attack (Games)
Jump'N'Shoot Attack 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: A mobile game for gamers! Join Louise Lightfoot, the legendary "Master of Jumping and Shooting", on her mission to save the President of Earth 4 from evil space mutants known as the Xatharr!! Collect items to boost attacks... | Read more »
Space Bounties Inc. (Games)
Space Bounties Inc. 1.4 Device: iOS Universal Category: Games Price: $1.99, Version: 1.4 (iTunes) Description: SuperGameDroid: 4/5 "Satisfying futuristic RPG combat, high replay value, and a heavy dose of nostalgia make Space Bounties Inc. a worthwhile experience." SlimGamer: 9/10 "From the retro graphics to the pitch-perfect... | Read more »
Gamebook: Pocket RPG (Games)
Gamebook: Pocket RPG 1.0.11 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.11 (iTunes) Description: Walk into the Land of Lanthir Lamath ruled by wicked skeletons and fight for your life in a thrilling adventure. It's a book. It's a game. It's a gamebook.Choose your own adventure.Simple rules and gameplay.Running... | Read more »
Kids Can Mix, Match, and Catch with Tata...
Tatadada MixMatch, by Tatadada Ltd, is a mobile version of the classic game of mix & match. The game uses brightly colored creatures to train your children's pattern matching skills and hand-eye coordination. It's aimed at children around age 5 and uses simple swipe controls to make it easy for them to play. They'll be able to select and... | Read more »
The Trace: Murder Mystery Game (Games)
The Trace: Murder Mystery Game 1.2.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.2.0 (iTunes) Description: | Read more »
This Week at 148Apps: March 16-20, 2015
Spring Roars In At 148Apps How do you know what apps are worth your time and money? Just look to the review team at 148Apps. We sort through the chaos and find the apps you're looking for. The ones we love become Editor’s Choice, standing out above the many good apps and games with something just a little bit more to offer. Take a look at what we'... | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.