iPads cannibalizing PC sales -- Macs, not so much
TweetFollow Us on Twitter

iPads cannibalizing PC sales -- Macs, not so much


Look for the iPad to continue dominating the tablet market, even as Mac sales grow faster than overall computer sales. Yes, per my crystal ball, Apple will continue to grow its computer market share in the U.S. and globally.

In a note to clients -- as reported by "AppleInsider" (http://www.appleinsider.com) Evercore (http://www.evercore.com), an independent investment banking advisory firm, says personal computer sales for 2012 will remain flat while tablets continue to be hot sellers. Analyst Rob Cihra says the iPad will account for 60% of the tablet market.

Cihra thinks iPad/tablet sales are responsible for "at least half" of the computer market's current decline. He says consumer computer sales have struggled every quarter since they topped out in the third quarter of 2010, which is just one quarter after Apple launched the first iPad.

According to "AppleInsider," Cihra believes that a quarter of tablet purchases are direct replacements for computers, while another quarter are "effectively" replacing personal computers, as users delay purchasing a new computer by getting an iPad or another tablet.

Based on my "gut feeling" and anecdotal evidence, I think the iPad is cannibalizing ultrabook sales and some PC sales, but isn't having a significant impact on Mac sales. In fact, the tablet may be having a "halo effect" and helping increase Mac sales.

When Apple reports its third quarter fiscal results in two weeks, Mac sales will have outpaced the market for the 25th quarter in a row, according to my crystal ball. My forecast remains the same as mentioned Friday: Mac sales of at least 18.75 million units for 2012 and 23 million for 2013.

-- Dennis Sellers

 
AAPL
$118.93
Apple Inc.
-0.07
GOOG
$541.83
Google Inc.
+1.46
MSFT
$47.81
Microsoft Corpora
+0.06
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Mystery Case Files: Dire Grove, Sacred G...
Mystery Case Files: Dire Grove, Sacred Grove HD Review By Jennifer Allen on November 28th, 2014 Our Rating: iPad Only App - Designed for the iPad A decent new installment for the popular Mystery Case Files series.   | Read more »
Castaway Paradise – Tips, Tricks, and St...
Ahoy there, castaways: Were you curious about our own thoughts regarding this pristine shipwreck? Check out our Castaway Paradise review! Castaway Paradise is out for iOS, finally giving mobile gamers the opportunity to enjoy the idyllic lifestyle of an Animal Crossing-like game. Though it may seem straightforward, these tips will go a long way... | Read more »
Castaway Paradise VIP Subs are on Sale f...
Castaway Paradise VIP Subs are on Sale for a Limited Time, and a Special Holiday Update is Coming Soon Posted by Rob Rich on November 28th, 2014 [ | Read more »
Primitive Review
Primitive Review By Jordan Minor on November 28th, 2014 Our Rating: :: FOLK ARTUniversal App - Designed for iPhone and iPad True to its name, Primitive is about as straightforward as runners get.   | Read more »
7 tips to get ahead of the competition i...
7 tips to get ahead of the competition in Dynasty of Dungeons Posted by Simon Reed on November 28th, 2014 [ permalink ] Playcrab has launched their action-packed new dungeon crawler, Dynasty of Dungeons, today. | Read more »
Master of Tea Kung Fu Review
Master of Tea Kung Fu Review By Jordan Minor on November 28th, 2014 Our Rating: :: ONE DROP RULESUniversal App - Designed for iPhone and iPad Master of Tea Kung Fu is a creative and complex caffeinated brawler.   | Read more »
Monster Strike Review
Monster Strike Review By Campbell Bird on November 28th, 2014 Our Rating: :: BILLIARD STRATEGYUniversal App - Designed for iPhone and iPad Collect monsters and battle by flinging them across the battlefield in this strangely compelling strategy game.   | Read more »
Proun+ Review
Proun+ Review By Jennifer Allen on November 28th, 2014 Our Rating: :: TWITCHY RACINGUniversal App - Designed for iPhone and iPad Twitchy racing aplenty in Proun+, an enjoyably tricky title.   | Read more »
Lucha Amigos (Games)
Lucha Amigos 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Forget Ninja Turtles, and meet Wrestlers Turtles! Crazier, Spicier and…Bouncier!Sling carapaces of 7 Luchadores to knock all your enemies out! | Read more »
Record of Agarest War Zero (Games)
Record of Agarest War Zero 1.0 Device: iOS Universal Category: Games Price: $7.99, Version: 1.0 (iTunes) Description: HyperDevbox Holiday Turkey Black Friday Special Pricing!To celebrate the opening of the holiday season HyperDevbox is announcing a special price on their newest title Record of Agarest Zero. Now, for a limited time... | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.