Apple patent lets you skip commercials
TweetFollow Us on Twitter

Apple patent lets you skip commercials


An Apple patent (number 8249497) for seamless switching between radio and local media has appeared at the U.S. Patent & Trademark Office. As it involves technology that lets users skip unwanted audio and video broadcast segments such as commercials it may hint at features of an upcoming revamp of the Apple TV set-box box or the rumored "iTV."

Per the patent, systems and methods are provided for seamlessly switching media playback between a media broadcast, such as a radio broadcast, and media from a local media library. When an electronic device determines that an upcoming media item in a media broadcast is not of interest to a user, the electronic device can switch playback from the media stream to a media item from the electronic device local library.

The selected local media item can be related to a previously broadcast media item to ensure continuity in the user's listening or viewing experience. The electronic device can switch away from the local media item and return to the media stream when the media stream again broadcasts media items or segments of interest to the user.

Here's Apple's background and summary of the invention: "Using a radio system, a user can receive radio waves broadcast from a radio station and provide an audio output associated with the received radio waves. Similarly, an electronic device can use communications circuitry to receive media broadcasts from non-radio media or content sources. The content of a particular radio broadcast, or more generally of a media broadcast, can vary with time.

"For example, a media broadcast can include a succession of different media items (e.g., different songs). As another example, a media broadcast can include a succession of segments (e.g., a succession of conversations or interviews with different guests). As still another example, a media broadcast can include content provided by advertisers that is interspersed between media items.

"A user, however, may not be interested in every media item provided as part of a broadcast stream. For example, a user may not like a particular song broadcast by a radio station, or may not like a particular segment of a talk radio station (e.g., the user does not like the topic or guest of the segment). As another example, a user may not be interested in content originally generated by sources other than the media source (e.g., advertisement content). Because the user has no control over the media broadcast, the user can typically only tune to a different media broadcast, or listen to or consume the broadcast content that is not of interest.

"This is directed to systems, methods, devices and computer readable media for seamlessly switching the playback of media between a broadcast media stream and media locally available to an electronic device. For example, the broadcast stream can include a radio stream provided over any communications network, and the locally available media can include media locally stored in memory or storage of the electronic device, or media items available as a dedicated unicast stream (e.g., from a host device) to the electronic device.

'To allow a user to only consume the media items of interest in a media broadcast, the electronic device can determine when an upcoming broadcast segment or media item is not of interest to the user, and switch the playback from the media broadcast to media items locally stored on (e.g., stored in memory) or accessible to the electronic device (e.g., available as an on-demand stream from the user's host device). The electronic device can identify the current and future media items to be broadcast using any suitable approach.

'In some embodiments, the electronic device can identify specific media items, broadcast segments, or broadcast elements from metadata broadcast along with the media items (e.g., Radio Data System, or RDS data), broadcast listings or schedules available from or published by one or more media sources, analysis of the audio or video provided by the content source (e.g., audio analysis to identify a song or voice), or any other approach.

'The electronic device can determine which media items are of interest to a user, or are not of interest to the user using any suitable approach. For example, the electronic device can compare media items to a user preference profile generated for each user of an electronic device. The preference profile can include any suitable information, including for example metadata values describing media items of interest or not of interest (e.g., preferred or disliked genres, artists, media types), specific media items (e.g., media items in which the user has indicated a level of interest or disinterest), or any other suitable information for determining a user's media interests. The preference profile can be generated using any suitable approach, including for example monitoring a user's playback history, requesting response to a questionnaire, or any other suitable approach.

'When the electronic device determines that a current or upcoming media item in a broadcast stream is not of interest to a user, the electronic device can identify an appropriate local media item to play back instead of the media stream. In some embodiments, the electronic device can apply a relevance algorithm to select a particular media item that is of interest to the user. For example, the electronic device can apply the relevance algorithm to the last media item of interest of the media stream to select a locally stored media item. This may ensure that the user is provided with a substantially coherent media consumption experience."

The inventors are Michael L. Ingrassia and Jeffery T. Lee.

 
AAPL
$96.93
Apple Inc.
-0.26
GOOG
$595.42
Google Inc.
-0.56
MSFT
$44.54
Microsoft Corpora
-0.33
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

More Paintings Have Been Added to Paint...
More Paintings Have Been Added to Paint it Back! Posted by Jessica Fisher on July 24th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
The Order of Souls Review
The Order of Souls Review By Campbell Bird on July 24th, 2014 Our Rating: :: STORY GRINDUniversal App - Designed for iPhone and iPad The Order of Souls is a free-to-play, turn-based RPG with a genre-mixing art style, interesting narrative structure, and lackluster combat.   | Read more »
Revolution 60 Review
Revolution 60 Review By Jordan Minor on July 24th, 2014 Our Rating: :: LASS EFFECTUniversal App - Designed for iPhone and iPad Revolution 60 is a bold, cinematic action game with ambition to spare.   | Read more »
Matter (Photography)
Matter 1.0.1 Device: iOS Universal Category: Photography Price: $1.99, Version: 1.0.1 (iTunes) Description: Add stunning 3D effects to your photos with real-time shadows and reflections. Export your creations as photos or video loops.By the team that has brought you four separate apps featured by Apple, Matter is the newest... | Read more »
Fanatic Earth Review
Fanatic Earth Review By Brittany Vincent on July 24th, 2014 Our Rating: :: BY-THE-NUMBERSUniversal App - Designed for iPhone and iPad Kemco’s stable of mobile RPGs grows, but in Fanatic Earth’s situation it’s a case of quantity over quality.   | Read more »
Together for iOS (Productivity)
Together for iOS 1.0 Device: iOS Universal Category: Productivity Price: $9.99, Version: 1.0 (iTunes) Description: Together is an app for keeping things in one place. Notes, documents, images, movies, sounds, web pages and bookmarks can all be kept in Together, tagged, previewed, collected together in different ways and found again... | Read more »
The Phantom PI Mission Apparition (Game...
The Phantom PI Mission Apparition 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: ** Release sale! 50% off for a limited time! **The Phantom PI Mission Apparition is a spooky, puzzly, rock’n’roll fueled adventure game starring a paranormal investigator who specializes in helping ghosts who... | Read more »
The Great Prank War (Games)
The Great Prank War 1.0.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.0 (iTunes) Description: Help Mordecai, Rigby, Muscle Man and Skips take the park back from Gene and his goons with a plethora of prank-related powers!A NEW SPIN ON REGULAR SHOW! | Read more »
Teenage Mutant Ninja Turtles (Games)
Teenage Mutant Ninja Turtles 1.0.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.0.0 (iTunes) Description: Download the all new Teenage Mutant Ninja Turtles Official Movie Game! | Read more »
Dream Revenant (Games)
Dream Revenant 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: EXCLUSIVE LAUNCH PRICE ! Dream Revenant is at $1.99 for a limited time ! | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.