Apple patent lets you skip commercials
TweetFollow Us on Twitter

Apple patent lets you skip commercials


An Apple patent (number 8249497) for seamless switching between radio and local media has appeared at the U.S. Patent & Trademark Office. As it involves technology that lets users skip unwanted audio and video broadcast segments such as commercials it may hint at features of an upcoming revamp of the Apple TV set-box box or the rumored "iTV."

Per the patent, systems and methods are provided for seamlessly switching media playback between a media broadcast, such as a radio broadcast, and media from a local media library. When an electronic device determines that an upcoming media item in a media broadcast is not of interest to a user, the electronic device can switch playback from the media stream to a media item from the electronic device local library.

The selected local media item can be related to a previously broadcast media item to ensure continuity in the user's listening or viewing experience. The electronic device can switch away from the local media item and return to the media stream when the media stream again broadcasts media items or segments of interest to the user.

Here's Apple's background and summary of the invention: "Using a radio system, a user can receive radio waves broadcast from a radio station and provide an audio output associated with the received radio waves. Similarly, an electronic device can use communications circuitry to receive media broadcasts from non-radio media or content sources. The content of a particular radio broadcast, or more generally of a media broadcast, can vary with time.

"For example, a media broadcast can include a succession of different media items (e.g., different songs). As another example, a media broadcast can include a succession of segments (e.g., a succession of conversations or interviews with different guests). As still another example, a media broadcast can include content provided by advertisers that is interspersed between media items.

"A user, however, may not be interested in every media item provided as part of a broadcast stream. For example, a user may not like a particular song broadcast by a radio station, or may not like a particular segment of a talk radio station (e.g., the user does not like the topic or guest of the segment). As another example, a user may not be interested in content originally generated by sources other than the media source (e.g., advertisement content). Because the user has no control over the media broadcast, the user can typically only tune to a different media broadcast, or listen to or consume the broadcast content that is not of interest.

"This is directed to systems, methods, devices and computer readable media for seamlessly switching the playback of media between a broadcast media stream and media locally available to an electronic device. For example, the broadcast stream can include a radio stream provided over any communications network, and the locally available media can include media locally stored in memory or storage of the electronic device, or media items available as a dedicated unicast stream (e.g., from a host device) to the electronic device.

'To allow a user to only consume the media items of interest in a media broadcast, the electronic device can determine when an upcoming broadcast segment or media item is not of interest to the user, and switch the playback from the media broadcast to media items locally stored on (e.g., stored in memory) or accessible to the electronic device (e.g., available as an on-demand stream from the user's host device). The electronic device can identify the current and future media items to be broadcast using any suitable approach.

'In some embodiments, the electronic device can identify specific media items, broadcast segments, or broadcast elements from metadata broadcast along with the media items (e.g., Radio Data System, or RDS data), broadcast listings or schedules available from or published by one or more media sources, analysis of the audio or video provided by the content source (e.g., audio analysis to identify a song or voice), or any other approach.

'The electronic device can determine which media items are of interest to a user, or are not of interest to the user using any suitable approach. For example, the electronic device can compare media items to a user preference profile generated for each user of an electronic device. The preference profile can include any suitable information, including for example metadata values describing media items of interest or not of interest (e.g., preferred or disliked genres, artists, media types), specific media items (e.g., media items in which the user has indicated a level of interest or disinterest), or any other suitable information for determining a user's media interests. The preference profile can be generated using any suitable approach, including for example monitoring a user's playback history, requesting response to a questionnaire, or any other suitable approach.

'When the electronic device determines that a current or upcoming media item in a broadcast stream is not of interest to a user, the electronic device can identify an appropriate local media item to play back instead of the media stream. In some embodiments, the electronic device can apply a relevance algorithm to select a particular media item that is of interest to the user. For example, the electronic device can apply the relevance algorithm to the last media item of interest of the media stream to select a locally stored media item. This may ensure that the user is provided with a substantially coherent media consumption experience."

The inventors are Michael L. Ingrassia and Jeffery T. Lee.

 
AAPL
$123.38
Apple Inc.
+0.61
GOOG
$628.00
Google Inc.
+0.74
MSFT
$45.34
Microsoft Corporation
-0.01
MacNews Search:
Community Search:
view counter

view counter
view counter
view counter
view counter
view counter
view counter

This Week at 148Apps: July 20-24, 2015
July is Heating Up With 148Apps How do you know what apps are worth your time and money? Just look to the review team at 148Apps. We sort through the chaos and find the apps you're looking for. The ones we love become Editor’s Choice, standing out above the many good apps and games with something just a little bit more to offer. Take a look at... | Read more »
Red Game Without A Great Name (Games)
Red Game Without A Great Name 1.0.3 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.3 (iTunes) Description: The mechanical bird is flying through an unfriendly, Steampunk world. Help it avoid obstacles and deadly traps using its teleportation ability while picking up power-ups. Grab as many gears as you can to... | Read more »
Warhammer: Arcane Magic (Games)
Warhammer: Arcane Magic 1.0.2 Device: iOS Universal Category: Games Price: $9.99, Version: 1.0.2 (iTunes) Description: Engage in epic battles and tactical gameplay that challenge both novice and veteran in Warhammer: Arcane Magic, a turn-based digital board game set in Warhammer Fantasy Battles. | Read more »
Mazes of Karradash (Games)
Mazes of Karradash 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: The city of Karradash is under attack: the monsters of the Shadow Realms are emerging from the depths.No adventurer is strong enough to defeat the horde alone, but the whole people of Karradash is ready to fight. | Read more »
Battle Golf is the Newest Game from the...
Wrassling was a pretty weird - and equally great - little wressling game. Now the developers, Folmer Kelly and Colin Lane, have turned their attention to a different sport: golfing. This is gonna be weird. [Read more] | Read more »
Qbert Rebooted has the App Store Going...
The weird little orange... whatever... is back, mostly thanks to that movie which shall remain nameless (you know the one). But anyway it's been "rebooted" and now you can play the fancy-looking Qbert Rebooted on iOS devices. [Read more] | Read more »
Giant Monsters Run Amok in The Sandbox...
So The Sandbox has just hit version number 1.99987 (seriously), and it's added a lot more stuff. Just like every other update, really. [Read more] | Read more »
Fish Pond Park (Games)
Fish Pond Park 1.0.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.0 (iTunes) Description: Nurture an idyllic slice of tourist's heaven into the top nature spot of the nation, furnishing it with a variety of services like inns, tours, and more! | Read more »
Look after Baby Buddy on your Apple Watc...
Parigami Gold is the new premium version of the match three puzzler that includes Apple Watch support and all new content. You won't simply be sliding tiles around on your wrist, the Apple Watch companion app is an all new mini-game in itself. You'll have to take care of Baby Buddy, your cute little pet bird that needs feeding and playing with to... | Read more »
Swallow all of your opponents as the big...
Eat all of the opposition and become the largest ball in Battle of Balls now available in the App Store and Google Play. Battle of Balls pits you against other opponents in real time and challenges you to eat more balls and grow larger than all of your opponents. [Read more] | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.