Black Friday retail CE sales down nearly 6%
TweetFollow Us on Twitter

Black Friday retail CE sales down nearly 6%


U.S. consumer electronics retail sales for Black Friday declined 5.6%, a steeper than anticipated decline according to l= market research company, The NPD Group (www.npd.com).

The drop follows last year’s loss of nearly 4%. Computers, Android tablets, and TVs accounted for 58% of all sales dollars, up from 51% of sales in 2009.

"This slow start is merely a continuation of the challenges seen in the consumer electronics business throughout 2012," says Stephen Baker, vice president of industry analysis at NPD. "In an unbalanced market, where just a few categories deliver significant dollars, and even fewer offer any growth, the ability to deliver positive results will remain difficult for companies exposed to the entire consumer electronics marketplace."

Despite a 4% increase in unit volume, flat-panel TV revenue dropped 6% as a result of average selling prices (ASP) falling from US$367 last year to $333 this year.  A record 40 percent of all flat-panel unit volume came from 32-inch TVs, but with an all-time low ASP of $194 those sales dragged overall revenue down. Flat-panels 50-inches and above, experienced a unit volume increase of 65 percent. 

The real star of that segment, though, was the 60-inch and above flat-panel TVs.  Those sales increased 10 times over 2010 and accounted for 6% of all TV unit volume compared to less than 1% two years ago.

Notebook computers continued their year long struggle as units fell 10%, with sales of Apple notebooks flat and Windows notebooks down 10%. Windows 8 represented 89% of notebook sales with an ASP of $368, and touchscreens accounted for 3% of sales with an ASP of $668.

Other strong categories outside the top five volume leaders included detachable lens cameras, which saw revenues grow by 16%, and headphones where units increased 15% and revenue rose by 33%. Strong sales of sound bars and streaming-capable speakers pointed to the strength in the audio market as sales dollars rose in those categories by 47% and 276%, respectively.

"The weaker categories, and ones that had once been high-gifting categories, drove down overall revenue," says Baker. "In addition to the declines seen in point-and-shoot cameras and MP3 players, GPS revenue dropped 40 percent as did camcorder revenue.  Even though this holiday’s outlook remains tentative at best, the prospects for next year, (when many of these declining categories will have a much smaller impact on the market,) looks much more promising."

 
Community Search:
MacNews Search:
See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

How to send money to a friend with the F...
Facebook is already a lot of things to a lot of people. It's a social network, sure, but also a tool for catologing memories, chatting with friends, and much more. [Read more] | Read more »
Pocket Arcade Story (Games)
Pocket Arcade Story 1.00 Device: iOS Universal Category: Games Price: $4.99, Version: 1.00 (iTunes) Description: Here comes a new challenger: it's the arcade simulation game you've been waiting for! Build your very own gaming paradise packed with heaps of game machines and more! | Read more »
How to get coins faster in Rodeo Stamped...
There comes a time in a cowboy or cowgirl's life when all the riding and lassoing skills in the world aren't enough. You're going to need some cold, hard cash to keep your sky zoo expanding in Rodeo Stampede. [Read more] | Read more »
How to out-do Cam Newton in Can You Dab?
The thing about dance crazes is that you're never really sure when they've run their course. Take the Dab, for instance. Propelled by its adoption as the touchdown celebration of choice for Carolina Panthers quarterback Cam Newton, the Dab seemed like it was so 2015. [Read more] | Read more »
Artik Games releases Splashy Cats for An...
Splashy Cats had us hooked from the title alone, and when we found out the game was literally just zig-zagging one of our favourite pop-culture references, guised as a playable cat character, down a river – our appetites were whetted to say the least… The title managed to reel in an impressive 200,000 downloads within only 48 hours of its release... | Read more »
Battle Cars (Games)
Battle Cars 1.1 Device: iOS Universal Category: Games Price: $1.99, Version: 1.1 (iTunes) Description: Welcome to the world of Battle Cars.Battle Cars is a classic arcade top-down racing game with fast mini cars and funny weapons to destroy your opponents!Play the career mode to upgrade your cars and unlock new tracks, or go online... | Read more »
How to get started with live.ly
One could be forgiven for thinking that there are already plenty of streaming video apps out there. It's just that the App Store charts would insist that you're mistaken. [Read more] | Read more »
Rodeo Stampede: Guide to all Savannah an...
A "gotta catch 'em all" joke seems appropriate here, even though we're talking animals in Rodeo Stampede and not pocket monsters. By now you've probably had plenty of rides, tamed some animals and built yourself a pretty nice zoo | Read more »
Is there cross-platform play in slither....
So you've sunken plenty of hours into crawling around in slither.io on your iPhone or iPad. You've got your stories of tragedy and triumph, the times you coiled four snakes at one time balanced out by the others when you had a length of more than 30,000 and some little jerk swerved in front of you at the last second. [Read more] | Read more »
Rodeo Stampede guide to running a better...
In Rodeo Stampede, honing your skills so you can jump from animal to animal and outrun the herd as long as possible is only half the fun. Once you've tamed a few animals, you can bring them home with you. [Read more] | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.