Cumulative mobile app revenues set to exceed $30 billion by year's end
TweetFollow Us on Twitter

Cumulative mobile app revenues set to exceed $30 billion by year's end

To-date revenues accumulated by the global mobile application market will pass the US$30 billion milestone by the end of this year, according to new Market Data from ABI Research (http://macte.ch/WrzYm).

The cumulative revenue base includes the money made from pay-per-downloads, in-app purchases, subscriptions, and in-app advertisements, and it is nearly double the amount that had been reached by end-2011.

"Consumers’ high interest in apps has for long time been obvious from download volumes, but it’s 2012 that will go down in history as the year when the economic side of the business finally took off," Senior analyst Aapo Markkanen says. "We’re no longer talking only about a short-term gold rush. Apps have become a major digital industry."

The catalyst behind the quest of turning apps into money has been Apple, which not only came up with a compelling OS, but also with well-executed distribution and billing mechanisms. As the firm that has stood out most in 2012 Markkanen would however name Google, adding, "Google deserves a lot of credit for rehabilitating its proposition as an app distributor in the past year or so. If the old Android Market was a garage sale of the industry then the new Google Play has begun resembling a respectable department store. We estimate the Android developers’ share of the annual app revenues to set around one-third."

Meanwhile, the main candidates for the third ecosystem, Microsoft and RIM, have clearly made the monetization aspect a key piece in their platform strategies. This means that if Windows Phone 8 or BlackBerry 10 -- or even both -- manage to win the users’ hearts and minds of the consumer, the threshold for developers to jump on the bandwagon won’t be high.

 
AAPL
$114.53
Apple Inc.
-3.91
GOOG
$630.24
Google Inc.
-0.97
MSFT
$47.41
Microsoft Corporation
+0.60
MacNews Search:
Community Search:
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Five Nights at Freddy's 4 has Been...
In keeping with tradition, Five Nights at Freddy's 4 has made its way to the App Store with zero warning fanfare. Honestly I'd be disappointed it if happened any other way at this point. [Read more] | Read more »
Doom & Destiny Advanced (Games)
Doom & Destiny Advanced 2.3.4.0 Device: iOS Universal Category: Games Price: $.99, Version: 2.3.4.0 (iTunes) Description: ---SUPER GIGA LAUNCH DISCOUNT! Get it now for cheap or pay more later!---An additional 143 MB download is required to play.--- | Read more »
Five Nights at Freddys 4 (Games)
Five Nights at Freddys 4 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: This time, the terror has followed you home. | Read more »
This Week at 148Apps: July 27-31, 2015
Winding Down July With 148Apps How do you know what apps are worth your time and money? Just look to the review team at 148Apps. We sort through the chaos and find the apps you're looking for. The ones we love become Editor’s Choice, standing out above the many good apps and games with something just a little bit more to offer. Take a look at what... | Read more »
You'll Want to Keep an Eye Out for...
If you're the kind of person who had fun hunting down and completing all the codex puzzles in Assassin's Creed 2, then are you ever in for a treat. The Guides looks like it's going to be a very robust collection of similarily odd, seemingly disconnected, and quite challenging puzzles. [Read more] | Read more »
Vivid Games has Announced Real Boxing 2...
The original Real Boxing was a pretty impressive bit of fisticuffs, but if the trailer Vivid Games is showing off for GamesCom is any indication Real Boxing 2 is going to be even better. [Read more] | Read more »
PAC-MAN Championship Edition DX - Tips,...
[Read more] | Read more »
Card King: Dragon Wars - Tips, Tricks an...
[Read more] | Read more »
Pac-Man Championship Edition DX has brou...
Bandai Namco has released Pac-Man Championship Edition DX on iOS and Android, which features the classic arcade gameplay that we've all grown to love. Pac-Man Championship Edition DX can be enjoyed in much shorter bursts than the arcade versions but the gameplay remains intact. [Read more] | Read more »
Cosmonautica (Games)
Cosmonautica 1.1 Device: iOS Universal Category: Games Price: $6.99, Version: 1.1 (iTunes) Description: Cast off! Are you ready for some hilarious adventures in outer space? | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.