Cumulative mobile app revenues set to exceed $30 billion by year's end
TweetFollow Us on Twitter

Cumulative mobile app revenues set to exceed $30 billion by year's end

To-date revenues accumulated by the global mobile application market will pass the US$30 billion milestone by the end of this year, according to new Market Data from ABI Research (http://macte.ch/WrzYm).

The cumulative revenue base includes the money made from pay-per-downloads, in-app purchases, subscriptions, and in-app advertisements, and it is nearly double the amount that had been reached by end-2011.

"Consumers’ high interest in apps has for long time been obvious from download volumes, but it’s 2012 that will go down in history as the year when the economic side of the business finally took off," Senior analyst Aapo Markkanen says. "We’re no longer talking only about a short-term gold rush. Apps have become a major digital industry."

The catalyst behind the quest of turning apps into money has been Apple, which not only came up with a compelling OS, but also with well-executed distribution and billing mechanisms. As the firm that has stood out most in 2012 Markkanen would however name Google, adding, "Google deserves a lot of credit for rehabilitating its proposition as an app distributor in the past year or so. If the old Android Market was a garage sale of the industry then the new Google Play has begun resembling a respectable department store. We estimate the Android developers’ share of the annual app revenues to set around one-third."

Meanwhile, the main candidates for the third ecosystem, Microsoft and RIM, have clearly made the monetization aspect a key piece in their platform strategies. This means that if Windows Phone 8 or BlackBerry 10 -- or even both -- manage to win the users’ hearts and minds of the consumer, the threshold for developers to jump on the bandwagon won’t be high.

 
Community Search:
MacNews Search:
See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Gordon Ramsay DASH: Guide to upgrading a...
If we've learned anything about celebrity chef Gordon Ramsay over the years, it's that you don't want him angry and breathing down your neck. He's not above calling you out on TV, making a mockery of your efforts in the kitchen in front of millions of people. [Read more] | Read more »
Galaxy of Trian (Games)
Galaxy of Trian 1.1.0 Device: iOS Universal Category: Games Price: $6.99, Version: 1.1.0 (iTunes) Description: Galaxy of Trian is an exciting, fast paced digital board game based on the highly acclaimed tabletop title. | Read more »
Dead In Bermuda (Games)
Dead In Bermuda 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: | Read more »
The Little Fox (Games)
The Little Fox 1.0.1 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.1 (iTunes) Description: The Little Fox is an alternative perspective on the world-renowned ‘fairy tale for adults', The Little Prince by Antoine de Saint-Exupéry, where the Fox takes the place of the protagonist – a charming little character with... | Read more »
5 popular free fertility apps
There was a good article this week in The Independent about how more women are using fertility appsas a de facto form of contraception. It's apparently not working too well, leading to numerous unwanted pregnancies. [Read more] | Read more »
How to get more cars in CSR Racing 2
NaturalMotion and Zynga brought a lot of real life cars to the table for CSR Racing 2. From souped up everyday rides made by Nissan and Hyundai to supercars produced by the likes of McLaren and Pagani, there really is something for everyone. [Read more] | Read more »
Crypt of the NecroDancer Pocket Edition...
Crypt of the NecroDancer Pocket Edition 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: Crypt of the NecroDancer is an award winning hardcore roguelike rhythm game. Move to the music and deliver beatdowns to the beat! Groove to the epic Danny Baranowsky soundtrack, or easily select songs... | Read more »
Gear-grinding puzzle title Inner Circle...
If you saw our post earlier this month announcing the imminent release of ZPlay’s new creation, Inner Circle, you’ll be happy to know that it’s now available on the App Store. Established in 2010, developer and publisher ZPlay have taken the mobile gaming industry by storm, attracting an impressive collection of over 400 million users to date and... | Read more »
CSR Racing 2: Your guide to what's...
CSR Racing 2, or CSR2, as it likes to call itself, has finally arrived. The follow-up to the immensely popular drag racing game CSR Racing is the first release from NaturalMotion since the studio's acquisition by Zynga in early 2014. [Read more] | Read more »
Nanuleu (Games)
Nanuleu 1.1 Device: iOS Universal Category: Games Price: $2.99, Version: 1.1 (iTunes) Description: Nanuleu is a strategy game where you take control of ancient magical trees that protect the land from an invading dark force.A destructive power is approaching, the ancient trees have sensed it and have awaken from the long sleep. | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.