Smart TV sales will exceed 220 million annually by 2017
TweetFollow Us on Twitter

Smart TV sales will exceed 220 million annually by 2017

If Apple is indeed planning its own HDTV (the rumored "iTV") the time may be ripe. Over 220 million Smart TV sets will be sold worldwide in 2017, up from the 54 million that will be sold in 2012, according to Informa Telecoms & Media’s (www.informatandm.com) latest Smart TV device forecasts.

The research group says that 31% of households worldwide will own at least one Smart TV in five years time, according to Informa, with household penetration much higher in North America (63%) and Western Europe (64%). However, while Smart TV connection rates are rising, they will continue to lag the connection rates of games consoles and media streaming devices (such as Apple TV and Roku).  
 
With their long lifecycles, TVs are simply not the right device to be the hub of the digital home. Instead devices that are regularly replaced, including smartphones, tablets, set-top boxes, media streamers and games consoles, will be the key devices in the digital home experience. Smartphones in particular, with their short lifecycles and rapidly increasing processor power, will continue to define what ‘Smart’ means.
 
"“Informa estimates that in 2017 more than half of the 800 million Smart TV sets will only be used as dumb screens," says Andrew Ladbrook, senior analyst at Informa Telecoms & Media. "Moreover, while any ‘smart’ TV bought in 2011 or 2012 can be used for streaming online video services for a few years, they lack the processing power and the necessary hardware to perform those smart TV functions that will be standard in 2015.  Simply put, any smart TV purchased in 2012 will be effectively obsolete by 2015."
 
Manufacturer’s short term support for their Smart TV products will also hinder the device. New services continue to only be launched solely on the latest Smart TV models - HBO Go, Skype, Onlive, BBC’s Sport app -- which means that users who bought last year’s device are excluded.  
 
The fragmentation of platforms and standards continues to plague the Smart TV market. Apps can't be easily released across multiple devices, since each Smart TV platform demands bespoke development. This situation benefits the current market leaders Samsung and LG who can attract top services first due to their strong positions. And while Informa believes that Google TV or Android will come to be the default Smart TV OS for Smart TVs that is still some years away.
 
"If TVs are going to be truly smart they must do more than offer a wide variety of online video services," Ladbrook argues. "Instead they must add advanced functionality including voice control, motion control, advanced advertising, attractive user interfaces and two-way communications with other smart devices – so-called ‘second screens’ – allowing these devices both to send video to the TV and know what is being watched. Manufacturers should focus less on adding more content and more on improving how users can interact with that content."

 
AAPL
$104.94
Apple Inc.
+0.11
GOOG
$537.39
Google Inc.
-6.60
MSFT
$45.83
Microsoft Corpora
+0.81
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Rival Stars Basketball Review
Rival Stars Basketball Review By Jennifer Allen on October 24th, 2014 Our Rating: :: RESTRICTIVE BUT FUNUniversal App - Designed for iPhone and iPad Rival Stars Basketball is a fun mixture of basketball and card collecting but its energy system will annoy.   | Read more »
Rubicon Development Makes Over a Dozen o...
Rubicon Development Makes Over a Dozen of Their Games Free For This Weekend Only Posted by Jessica Fisher on October 24th, 2014 [ permalink ] | Read more »
I Am Dolphin Review
I Am Dolphin Review By Jennifer Allen on October 24th, 2014 Our Rating: :: NEARLY FIN-TASTICUniversal App - Designed for iPhone and iPad Swim around and eat nearly everything that moves in I Am Dolphin, a fun Ecco-ish kind of game.   | Read more »
nPlayer looks to be the ultimate choice...
Developed by Newin Inc, nPlayer may seem like your standard video player – but is aiming to be the best in its field by providing high quality video play performance and support for a huge number of video formats and codecs. User reviews include quotes such as “I have tested many apps but this one is my only official player for all my iDevice,” “I... | Read more »
Fighting Fantasy: Caverns of the Snow Wi...
Fighting Fantasy: Caverns of the Snow Witch Review By Jennifer Allen on October 24th, 2014 Our Rating: :: CLASSY STORYTELLINGUniversal App - Designed for iPhone and iPad Fighting Fantasy: Caverns of the Snow Witch is a sterling release from Tin Man Games, as per usual.   | Read more »
A Few Days Left (Games)
A Few Days Left 1.01 Device: iOS Universal Category: Games Price: $3.99, Version: 1.01 (iTunes) Description: Screenshots are in compliance to App Store's 4+ age rating! Please see App Preview for real game play! **Important: Make sure your device is supported! A Few Days Left supports iPhone 4s or newer, iPad 3 or newer. The... | Read more »
Toca Boo (Education)
Toca Boo 1.0.2 Device: iOS Universal Category: Education Price: $2.99, Version: 1.0.2 (iTunes) Description: BOO! Did I scare you!? My name is Bonnie and my family loves to spook! Do you want to scare them back? Follow me and I'll show you how!SCARE | Read more »
Intuon (Games)
Intuon 1.1 Device: iOS Universal Category: Games Price: $.99, Version: 1.1 (iTunes) Description: Join the battle with your intuition in a new hardcore game Intuon! How well do you trust your intuition? Can you find a needle in a haystack? Can you reveal the truth among the lies? Intuition is your weapon!* Challenge!* Guess!* Win... | Read more »
Ravenous Rampage (Games)
Ravenous Rampage 1.0 Device: iOS Universal Category: Games Price: $.99, Version: 1.0 (iTunes) Description: | Read more »
Partia 2 (Games)
Partia 2 1.0.1 Device: iOS Universal Category: Games Price: $5.99, Version: 1.0.1 (iTunes) Description: Partia 2 is a SRPG (Strategy Role-playing) video game inspired by Fire Emblem and Tear Ring Saga series. In a high fantasy setting, the game will take players through an adventure where magic and sword collide and friendship and... | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.