CEA announces iBeacon Scavenger Hunt at CES
TweetFollow Us on Twitter

CEA announces iBeacon Scavenger Hunt at CES


New this year at the 2014 International CES, attendees can participate in the first promotional iBeacon-based scavenger hunt to explore the event and be rewarded with a special prize. Owned and produced by the Consumer Electronics Association (CEA), the 2014 CES, a gathering place "for all who thrive on the business of consumer technologies," will run Jan. 7-10 in Las Vegas, Nevada.

Attendees at the 2014 CES who download the CES Mobile App on iOS or Android devices will be encouraged to explore all areas of the show through the scavenger hunt and will collect badges for each iBeacon they encounter. Specific scavenger hunt instructions are included in the CES App.

The first three verified players who collect all of the available badges will be rewarded with a special prize from CES, available for pick-up in the Press Room at the Las Vegas Convention Center (LVCC), South Hall Connector, Room S229, during normal operating hours. A limited number of prizes will be available for others who complete the hunt throughout the week.

"This promotional scavenger hunt demonstrates our commitment to leveraging the latest in emerging technologies, making CES the most interactive and engaging technology event of the year," says Jeff Joseph, senior vice president of communications and strategic relationships at CEA. "This promotion is a fun and novel way to introduce attendees to iBeacon technology and encourage participants to visit important exhibits across the show floor."

CEA is partnering with its member companies Radius Networks Inc., a provider of mobile proximity services, and Texas Instruments to implement the scavenger hunt. The devices being used for the hunt are Radius Networks iBeacons using Bluetooth low-energy technology from Texas Instruments (TI).

iBeacons are short range, Bluetooth, low-energy transmitters that can notify mobile devices when they come within 100 feet of the beacon. This micro-location proximity awareness can be leveraged to deliver a wide range of new, innovative solutions, such as precision indoor navigation, automatic ticketing, guided museum tours and location-relevant offers and promotions.

"This is one of the coolest proximity-aware apps we have worked on," says Marc Wallace, CEO and cofounder of Radius Networks. "This is also one of the first, tangible applications that leverages iBeacon technology. And it is a great example of how iBeacon technology is not just about advertising as it is about bringing new and innovative solutions to the marketplace. We are very excited to be a part of it."

Official contest rules are available at http://tinyurl.com/lsh868s .

 
AAPL
$119.00
Apple Inc.
+1.40
GOOG
$540.37
Google Inc.
-0.71
MSFT
$47.75
Microsoft Corpora
+0.28
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Make Way for Fat Chicken, from the Maker...
Make Way for Fat Chicken, from the Makers of Scrap Squad Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Relevant Games has announced they will be releasing their reverse tower defense game, | Read more »
Tripnary Review
Tripnary Review By Jennifer Allen on November 26th, 2014 Our Rating: :: TRAVEL BUCKET LISTiPhone App - Designed for the iPhone, compatible with the iPad Want to create a travel bucket list? Tripnary is a fun way to do exactly that.   | Read more »
Ossian Studios’ RPG, The Shadow Sun, is...
Ossian Studios’ RPG, The Shadow Sun, is Now Available for $4.99 Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Mmmm, Tasty – Having the Angry Birds for...
The very first Angry Birds debuted on iOS back in 2009. When you sit back and tally up the number of Angry Birds games out there and the impact they’ve had on pop culture as a whole, you just need to ask yourself: “How would the birds taste following a three-hour engagement with a broiler?” | Read more »
Rescue Quest Review
Rescue Quest Review By Jennifer Allen on November 26th, 2014 Our Rating: :: PATH BASED MATCH-3Universal App - Designed for iPhone and iPad Guide a wizard to safety by matching gems. Rescue Quest might not be an entirely original match-3 game, but it is quite fun.   | Read more »
You Can Play the Final Chapter of Lone W...
You Can Play the Final Chapter of Lone Wolf: Dawn Over V’taag Right Now Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Swords of Anima (Games)
Swords of Anima 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: A new tactical turn-based RPG experience.Command the Savior Rex Squad in an epic journey of courage and deception. Can you break the Curse of the Eclipse?FEATURING:- 8 playable classes and more than 40 unique characters.- Deep... | Read more »
Audio Defence: Zombie Arena
Audio Defence: Zombie Arena By Lee Hamlet on November 26th, 2014 Our Rating: :: DRAGS ITS FEETUniversal App - Designed for iPhone and iPad From the makers of Papa Sangre comes a defense game that forces players to listen carefully; unless they want to hear the sound of zombies feasting on their flesh, that is.   | Read more »
Tales from the Borderland​s Will be Comi...
Tales from the Borderland​s Will be Coming to iOS by the End of the Year Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Telltale Games has announced | Read more »
Sunburn! Review
Sunburn! Review By Campbell Bird on November 26th, 2014 Our Rating: :: DON'T DIE ALONEUniversal App - Designed for iPhone and iPad Platform through the depths of space to make sure your entire crew dies together in this satisfying and intriguing puzzle platformer.   | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.