Mobile video growth will continue to outpace viewing on connected CE devices
TweetFollow Us on Twitter

Mobile video growth will continue to outpace viewing on connected CE devices

Despite continued growth of online video viewing on connected CE devices and excitement from new platforms like Google’s Chromecast and new consoles from Microsoft and Sony, annual increases in mobile online viewing (tablets and smartphones) are higher than any other category, according to ABI Research (http://www.abiresearch.com).

Worldwide mobile views already constitute over 20% of the total (in 2013) and this share will continue to grow – more than doubling during the five year forecast window. Pay TV services will continue to serve as the primary video entertainment solution for many consumers, but overall time spent watching online video is expected to pass 21 hours per month by 2019, up from 12.7 hours in 2013 (worldwide average among online video viewers).

Computers, however, will remain relevant as many expect these devices to continue serving as the primary viewing device during the workday hours – while tablets secure the most views in the evening. Connected CE tends to see more traffic in the early evening when families often share viewing time; this viewing replaces traditional linear or DVR TV viewing.

"Along with time of day, video content also plays a critical role in the type of devices consumers use to watch online video," says ABI Research Practice Director Sam Rosen. "Short form video, for instance, is quickly becoming the domain of mobile devices. For connected CE it’s less about failing to compete with mobile, than it is a reflection of consumers’ lifestyles and how it dictates which devices are used and when."

Senior analyst Michael Inouye adds: "Mobile viewing also creates additional touch-points which can greatly increase the number of content plays per household — be it multiple household members each watching on mobile screens or multitasking while sitting in front of the TV. In addition, as pay TV services continue to extend the reach of multiscreen services we expect more content, like live sporting events, to play an increasing role on mobile devices."

 
AAPL
$99.02
Apple Inc.
+1.35
GOOG
$590.60
Google Inc.
+1.58
MSFT
$43.97
Microsoft Corpora
-0.53
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Traps n’ Gemstones Review
Traps n’ Gemstones Review By Campbell Bird on July 28th, 2014 Our Rating: :: CASTLEVANIA JONESUniversal App - Designed for iPhone and iPad Fight mummies, dig tunnels, and ride a runaway minecart to discover ancient secrets in this throwback exploration game.   | Read more »
The Phantom PI Mission Apparition Review
The Phantom PI Mission Apparition Review By Jordan Minor on July 28th, 2014 Our Rating: :: GHOSTS BUSTEDUniversal App - Designed for iPhone and iPad The Phantom PI is an exceedingly clever and well-crafted adventure game.   | Read more »
More Stubies Are Coming Your Way in a Ne...
More Stubies Are Coming Your Way in a New Update Posted by Jessica Fisher on July 28th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
The Great Prank War Review
The Great Prank War Review By Nadia Oxford on July 28th, 2014 Our Rating: :: PRANKING IS SERIOUS BUSINESSUniversal App - Designed for iPhone and iPad Though short, The Great Prank War offers an interesting and fun mix of action and tower defense. Get your fish out.   | Read more »
Marvel Contest of Champions Announced at...
Marvel Contest of Champions Announced at Comic-Con Posted by Jennifer Allen on July 28th, 2014 [ permalink ] Announced over the weekend at San Diego Comic-Con was the fairly exciting looking Marvel Contest of Champions. | Read more »
Teenage Mutant Ninja Turtles Review
Teenage Mutant Ninja Turtles Review By Jennifer Allen on July 28th, 2014 Our Rating: :: DULL SWIPINGUniversal App - Designed for iPhone and iPad The pizza power is weak when it comes to this Teenage Mutant Ninja Turtles game.   | Read more »
Exploration Focused Puzzle Game Beatbudd...
Exploration Focused Puzzle Game Beatbuddy Set to Make Transition from PC to iOS this September Posted by Jennifer Allen on July 28th, 2014 [ permalink ] | Read more »
PlanetHD
PlanetHD By Nadia Oxford on July 28th, 2014 Our Rating: :: SPACE MADNESSUniversal App - Designed for iPhone and iPad PlanetHD will keep players busy for a while, though its unpredictable physics are a handful to deal with.   | Read more »
This Week at 148Apps: July 21-25, 2014
Another Week of Expert App Reviews   At 148Apps, we help you sort through the great ocean of apps to find the ones we think you’ll like and the ones you’ll need. Our top picks become Editor’s Choice, our stamp of approval for apps with that little extra something special. Want to see what we’ve been up to this week? Take a look below for a... | Read more »
Reddme for iPhone - The Reddit Client (...
Reddme for iPhone - The Reddit Client 1.0 Device: iOS iPhone Category: News Price: $.99, Version: 1.0 (iTunes) Description: Reddme for iPhone is an iOS 7-optimized Reddit client that offers a refreshing new way to experience Reddit on your iPhone. Sporting a gorgeous, intuitive design and packing more amazing features than we can... | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.