Native Instruments has kicked off The Future of DJing – a new video series featuring international artists and how new technologies found on Traktor products inspires creativity. Throughout the summer of 2014, The Future of DJing series will highlight the artist, and how technological innovation plays a role in their performance.

The first video features Marc Kinchen (aka MK) whose musical career has given rise to some of dance music’s most iconic tunes. In the video, he talks about how technology has always inspired his DJing and fuels his concept of the ideal live DJ performance — creating a track from start to finish live while DJing. MK also shares his vision where a future generation of talented DJ/producers will be setting the new standards of DJ culture without ever touching vinyl or playing an instrument.

The Future of DJing video series aims to kick-start discussions with artists, labels, and the media about, well, the future of DJing. As an added bonus, Native Instruments is giving away five of the Traktor Kontrol X1 controllers signed by MK in the video. To win, people must leave a comment on the video’s Facebook post. Five winners will be selected at random. The first video of The Future of DJing series featuring MK is available at http://youtu.be/ZE2PXpZwpak .