The nascent market for media tablets, fostered by the launch of Apple’s iPad, will be driven by the device's attributes as a content consumption platform and the compelling applications and services that will be created to take advantage of them, according to a new study by International Data Corp. (http://www.idc.com).
According to a the IDC research group, worldwide media tablet shipments will grow from 7.6 million units in 2010 to more than 46 million units in 2014, representing a compound annual growth rate (CAGR) of 57.4%. In comparison, IDC expects 398 million portable computers will be shipped in 2014.
"These are early days for media tablets, an altogether new device category that takes its place between smartphones and portable personal computers," says Susan Kevorkian, program director, Digital Marketplace: Mobile Media & Entertainment. "IDC expects consumer demand for media tablets to be...| Read more »