I can't believe I'm saying this, but I concur with Microsoft on a recent ad in which it takes a dig at the Mac over its lack of Blu-ray support.
The ad pictures a PC laptop running Windows 7 and a Mac laptop on a long flight. The PC passes the time by playing "Avator" on its built-in Blu-ray player. The Mac says "this is so cool," while watching the Blu-ray version of the blockbuster movie on the Windows PC.
Macs, of course, have no support for Blu-ray playback. And with Steve Jobs' goal of making us us buy all our media -- music and video -- from the iTunes Store, they probably never will. And I think that's a mistake.
Jobs apparently thinks Blu-ray is already obsolete and that the future of movies is in digital downloading. But the facts don't support this, at least not at the present time. Worldwide Blu-ray player shipments are expected to more than double between 2009 and the end of 2010, and the numbers from ABI Research (...| Read more »