Apple a candidate for 2007 CXO's 'Desktop Computing Products' awards
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Apple a candidate for 2007 CXO's 'Desktop Computing Products' awards

The CXOs’ Choice Evaluation of Desktop Computing Products research asks various C-Level Executives (i.e., CEOs, CFOs, CIOs, CTOs, etc.) to rate desktop computing products on various attributes and select the "best" brands based upon their professional and personal experience. Specifically, Frost & Sullivan asks CXOs to choose the “best” brands for desktop computers, home networking products, keyboards, mice, monitors, printers, scanners, and speakers for the following attributes: customer service, design & looks, durability, ease of use, innovation, and quality & reliability.

While CXOs may select any brand as "best" for the various survey categories, generally the same brands/manufacturers of desktop computing products are chosen year after year. Leading candidates, based upon past study results, include: Apple, Canon, Dell, Epson, HP, Logitech, Microsoft and Sony.

In the 2006 U.S. CXOs’ Choice Evaluation of Desktop Computing Products, Apple was voted the best manufacturer of desktop computers and monitors for their design and look. Dell was selected as the best manufacturer of desktop computers for customer service, quality and reliability and value (over Apple? go figure). HP was chosen as the best manufacturer of printers and scanners for customer service, design & looks, quality and reliability, and value. Sony was voted as the best manufacturer of monitors and projectors for quality and reliability

Frost & Sullivan's Competitive Benchmarking Services is a division of the Customer Research team that conducts independent, non-sponsored research among end-users to evaluate and measure companies that are top performers for their products, processes and services. Frost & Sullivan partners with clients to accelerate their growth.

 
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