Barclays Capital firm expects Apple to offer aggressive 'Black Friday' sale
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Barclays Capital firm expects Apple to offer aggressive 'Black Friday' sale

Black Friday kicks off the start of the holiday season buying spree, and is one of the busiest retail days of the year. Barclays analyst Ben Reitzes says he expects Apple to be more aggressive than usual in its one-day sale, perhaps with $100 off a few Mac models and discounts on several iPods."

The analyst also called upon Apple to "get more price aggressive in every product" for its traditional one day sale, which will run for 24 hours beginning at midnight on Thursday, Nov. 27. Given obvious weakness in the economy, this should include the iPhone, he said, arguing that "the company’s high margins could likely absorb a few days of discounts."

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