Publisher Conde Nast is planning versions of its magazines for Apple’s upcoming iPad, reports “The New York Times” (http://www.nytimes.com/2010/03/01/business/media/01conde.html).
The first magazines for which it will create iPad versions are “Wired,” “GQ,” “Vanity Fair,” “The New Yorker” and “Glamour,” the article adds. “GQ” will have a tablet version of its April issue ready. “Vanity Fair” and “Wired “will follow with their June issues, and “The New Yorker” and “Glamour” will have issues in the summer. Condé Nast plans to test different prices, types of advertising and approaches to digitizing the magazines for several months before wrapping up the experiment in the fall.
“We need to know a little bit more about what kind of a product we can make, how consumers will respond to it, what the distribution system will be,” Thomas J. Wallace, editorial director of Condé Nast, told “The Times.”
iPad will be available in late March worldwide for a suggested retail price of $499 for the 16GB model, $599 for the 32GB model, $699 (US) for the 64GB model. The Wi-Fi + 3G models of iPad will be available in April in the US and selected countries for a suggested retail price of $629 for the 16GB model, $729 for the 32GB model and $829 for the 64GB model. iPad will be sold in the US through the Apple Store (http://www.apple.com), Apple’s retail stores and select Apple Authorized Resellers. International pricing and worldwide availability will be announced at a later date.
