IDC computer market predictions look good for the iMac, Apple portables
TweetFollow Us on Twitter

IDC computer market predictions look good for the iMac, Apple portables

Many of the trends that influenced the worldwide computer market in 2009 will continue to resonate in 2010, but their impact will change as new market forces come into play. The news is good for Apple laptops and the iMac and, well, not bad for the iPad.

According to the International Data Corporation (IDC), the lower prices brought on by last year’s challenging economy will create new opportunities for emerging sub form factors, such as ultrathin portables and all-in-one desktops.

“We’re expecting consumer and commercial personal computer buyers alike to be more experimental with new types of computer, especially because of their lower price points,” says Bob O’Donnell, program vice president, Clients and Displays. “Hardware vendors and software developers should seize the opportunity to promote differentiation by rewriting the computing experience to match the new variety of Personal Computer sub form factors arriving in the market.”

IDC’s predictions for the personal computer industry in 2010 are:

° Ultrathins will be under 5% of total portable personal computer shipments. The focus on ultrathin computers will continue to grow in 2010, but the value equation for many consumers is still not compelling enough to drive significant growth.

° Mininotebook shipment growth will drastically slow and plateau. Lack of differentiation and declining prices for other portable computers will translate into shipment growth rates in the low double digit range, just under the portablecomputer average for the remainder of the forecast period.

° Average selling price (ASP) declines will slow dramatically. Stronger market demand from both the commercial and consumer markets should translate into solid shipment growth this year, making it less likely that the market will aggressively lower ASPs to spur growth.

° Shipments of portable computers with WiMAX embedded will surpass shipments of portable computers with 3G cellular embedded in 2010. While activation rates for 3G enabled notebooks may be higher than WiMAX enabled notebooks, the foundation is being laid for future WiMAX adoption.

° The share of all-in-one desktops such as the iMac will double. Continued interest from consumers, combined with new momentum in the commercial sector, will drive strong shipment growth and help all-in-one desktops to capture nearly 10% of the worldwide desktop market in 2010.

° Portable computers will account for more than 60% of all computer shipments. The drivers that have made portable computers so popular have not changed. Although portable computer shipments will grow well past the 50% mark, value conscious desktop adoption in emerging markets will slow this growth slightly.

° 10% of new enterprise desktop client deployments will be virtual. The expected commercial market rebound will help in the process of experimenting with new computing models, enabling virtualization of the desktop client to gain some traction.

° Touch-enabled portable and desktop computers will gain little traction. Without compelling touch-specific software, consumers aren’t likely to buy touch-enabled Personal Computers in large quantities. In turn, application developers will hold back until a larger installed base is available.

° Apple’s launch of the iPad will not spur increased sales of Windows-based tablet personal computers. Although Apple’s iPad could find success, its shipments won’t count in IDC’s Tablet Personal Computer numbers since it doesn’t run a full operating system. Forthcoming tablet products from traditional Personal Computer makers such as HP and Lenovo are likely to garner interest, but not high shipment figures.

° DVD will remain the dominant optical drive type in computers. Quite simply, DVD is “good enough” from both a price and picture quality standpoint to withstand the challenge from Blu-ray for dominance in desktop and portable computer drives.

-- Dennis Sellers

 
AAPL
$108.00
Apple Inc.
+1.02
GOOG
$559.08
Google Inc.
+8.77
MSFT
$46.95
Microsoft Corpora
+0.90
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Monster Flash Review
Monster Flash Review By Jordan Minor on October 31st, 2014 Our Rating: :: ALONE IN THE DARKUniversal App - Designed for iPhone and iPad Solid shooting and a surprising amount of spooky tension make Monster Flash a great portable piece of Halloween.   | Read more »
Retry Review
Retry Review By Rob Thomas on October 31st, 2014 Our Rating: :: SOARING HIGHUniversal App - Designed for iPhone and iPad Flappy who? Let Retry wash all those bad bird-related memories away on a cool retro-flavored flight… right into the side of a cliff. Over and over and over again.   | Read more »
Dementia: Book of the Dead Review
Dementia: Book of the Dead Review By Lee Hamlet on October 31st, 2014 Our Rating: :: A TOUGH READUniversal App - Designed for iPhone and iPad A witch hunter is sent after a demonic book in the spooky but short-lived Dementia: Book of the Dead.   | Read more »
Card Dungeon, the Semi-Board Game Roguel...
Card Dungeon, the Semi-Board Game Roguelike, Has Been Renovated Posted by Jessica Fisher on October 31st, 2014 [ permalink ] | Read more »
Logitech Protection + Power iPhone5/5S C...
Made by: Logitech Price: $99.99 Hardware/iOS Integration Rating: 3 out of 5 stars Usability Rating: 0.5 out of 5 stars Reuse Value Rating: 0.75 out of 5 stars Build Quality Rating: 0.75 out of 5 stars Overall Rating: 1.25 out of 5 stars | Read more »
This Is Not a Test Goes Free, Permanentl...
This Is Not a Test Goes Free, Permanently Posted by Jessica Fisher on October 31st, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Swap Heroes Review
Swap Heroes Review By Campbell Bird on October 31st, 2014 Our Rating: :: STRATEGIC SWAPPINGUniversal App - Designed for iPhone and iPad Rotate a cast of heroes to fend of waves of monsters in this difficult, puzzle rpg.   | Read more »
Night Sky Pro™ (Reference)
Night Sky Pro™ 3.0.1 Device: iOS Universal Category: Reference Price: $2.99, Version: 3.0.1 (iTunes) Description: Night Sky Pro™Wonder No More™Night Sky Pro™ is the ultimate stargazing experience. From the creators of the original Night Sky™ app comes an all-new powerful and immersive encounter with the sky above! | Read more »
Audio Defence : Zombie Arena (Games)
Audio Defence : Zombie Arena 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: A zombie shooter audio game. Made from gut-wrenching 3D binaural sound, for a new kind of weird immersion. You are the blind warrior, fighting off wave after wave of Dr Bastard’s Zombies. With 3D binaural sound... | Read more »
RPG Asdivine Hearts (Games)
RPG Asdivine Hearts 1.1.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.1.0 (iTunes) Description: SPECIAL PRICE50% OFF (USD 7.99 -> USD 3.99)!!!Travel alongside four companions and a cat in the adventure of a lifetime and one that transcends even the world in this latest fantasy RPG!◆◇Story◇◆ | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.