iPhone, MIMIEO social networking platform to help rate Super Bowl ads
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iPhone, MIMIEO social networking platform to help rate Super Bowl ads

The new technology will allow users to submit feedback from multiple sources simultaneously to include: Facebook (using the PickMe application), the iPhone, Internet enabled mobile devices, as well as [url=www.VoteSuperBowlAds.com]the VoteSuperBowlAds web site[/url]. DFacebook users will connect to the polling service using the PickMe application launched earlier in 2008. All other users will submit feedback using the video enabled [url=www.VoteSuperBowlAds.com ]web site[/url].

Participants will be asked to rate how well they liked each ad (from happy to upset), as well as how likely they are to purchase the advertisers products or services in the future. Following the game, a panel of Northwestern University graduate students will analyze the results, as well as publish a detailed report on the winners and losers of the game.

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