Report: Apple, Motorola, Sony Ericsson lose global handset marketshare in first quarter
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Report: Apple, Motorola, Sony Ericsson lose global handset marketshare in first quarter

The report says that Apple’s global handset shipments fell sharply, from 2.3 million units in Q4 2007 to 1.7 million in the quarter. Apple’s global market share declined for the first time, from 0.7 percent in Q4 2007 to 0.6 percent in Q1 2008.

“Motorola, Sony Ericsson and Apple suffered downturns," Neil Mawston, Director at Strategy Analytics, said. "Motorola and Sony Ericsson lost marketshare to rivals with stronger handset portfolios, such as LG and Samsung, while Apple has been hit by stock-outs in North America and lackluster demand for its overpriced iPhone in Western Europe.”

Global handset shipments rose 14 percent annually, to 282 million units during Q1 2008, according to Bonny Joy, analyst at Strategy Analytics said. Emerging markets in Asia and Africa continue to surge and they are compensating for the sluggish demand in developed regions of North America and Western Europe.

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