Smartphones, tablets, e-readers creating new revenue opportunities for publishers
TweetFollow Us on Twitter

Smartphones, tablets, e-readers creating new revenue opportunities for publishers

The surging popularity of untethered devices like the iPad, iPhone, Blackberry, Kindle and Sony Reader will help breathe new life into the publishing and information industries, but which revenue models will take hold will depend on the device, according to a new report from Outsell (http://www.outsellinc.com), a research and advisory firm focused on advancing the publishing and information industries.

“These mobile devices give publishers a chance to redefine user experiences with their content and to reset the rules for monetizing it as well, but current uncertainty as to how it will evolve means it’s time for experimentation,” saysNed May, director and lead analyst, Outsell. “That means content providers will also need patience as the landscape unfolds.”

Outsell’s “Device Wars” report is based on a February 2010 survey of more than 800 consumers on their use of smartphones, tablets, and e-readers, as well as interviews with executives across publishers and device manufacturers. Among Outsell’s projections:

° The adoption of smartphones will remain an order of magnitude ahead of tablets and e-readers.

° Current e-reader adoption will slow in favor of “cooler” devices, but there is still a loyal niche market that offers room for growth.

 
AAPL
$101.63
Apple Inc.
-0.03
GOOG
$573.10
Google Inc.
-2.52
MSFT
$46.24
Microsoft Corpora
-0.46
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Vizzywig 4K (Photography)
Vizzywig 4K 1.0 Device: iOS iPhone Category: Photography Price: $999.99, Version: 1.0 (iTunes) Description: REQUIRES: iOS 7 on iPhone 5S with 32GB or 64GB. (Do not use iOS 8)The world's FIRST mobile 4K video capture, editing and distribution app. | Read more »
The Sleeping Prince Review
The Sleeping Prince Review By Jennifer Allen on September 15th, 2014 Our Rating: :: RESTRICTIVE KINGDOM SAVINGUniversal App - Designed for iPhone and iPad The Sleeping Prince looks and feels great to play, but its lack of peril and restrictive energy system infuriates.   | Read more »
It Came From Canada: Terra Battle
In some way or another, most Japanese RPGs owe something to Final Fantasy. But with Terra Battle, the now-common mix of Western medieval fantasy with Eastern anime aesthetic feels earned. After all, its developer, Mistwalker, was founded by the Final Fantasy mastermind himself, Hironobu Sakaguchi. While this upcoming strategy game is definitely... | Read more »
Five Nights at Freddy’s Review
Five Nights at Freddy’s Review By Rob Thomas on September 15th, 2014 Our Rating: :: FIVE FRIGHTS AT FREDDY'SUniversal App - Designed for iPhone and iPad Can you survive five nights as the new night watchman of Freddy Fazbear’s Pizza? Be warned: the resident animatronic mascots are a bit… buggy. Good luck!   | Read more »
Phantom Rift Review
Phantom Rift Review By Nadia Oxford on September 15th, 2014 Our Rating: :: FRIENDLY PHANTOMUniversal App - Designed for iPhone and iPad Despite a snag here and there, Phantom Rift is a well-crafted and imaginative adventure RPG.   | Read more »
Phantom Rift – Tips, Tricks, Strategies,...
Hello, Wanderers: | Read more »
Meet the Newest Character for Temple Run...
Meet the Newest Character for Temple Run 2, from National Geographic Kids’ Action-Adventure Book Posted by Jessica Fisher on September 15th, 2014 [ | Read more »
Battle Riders Review
Battle Riders Review By Jordan Minor on September 15th, 2014 Our Rating: :: UNTWISTED METALUniversal App - Designed for iPhone and iPad BattleRiders has cool car combat, but it could be crazier.   | Read more »
Rapture - World Conquest (Games)
Rapture - World Conquest 1.0.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.0 (iTunes) Description: The End is coming!Bombard the globe with devastating miracles and decimate the enemy civilizations. Guide your armies to dominate the planet and catch your people up to heaven!Fast, frantic, global population... | Read more »
Toonia Jelly: Music Review
Toonia Jelly: Music Review By Amy Solomon on September 15th, 2014 Our Rating: :: CUTE MUSICAL EXPLORATIONUniversal App - Designed for iPhone and iPad Toonia Jelly: Music is a charming exploratory app for young children with a musical theme.   | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.