Smartphones, tablets, e-readers creating new revenue opportunities for publishers
TweetFollow Us on Twitter

Smartphones, tablets, e-readers creating new revenue opportunities for publishers

The surging popularity of untethered devices like the iPad, iPhone, Blackberry, Kindle and Sony Reader will help breathe new life into the publishing and information industries, but which revenue models will take hold will depend on the device, according to a new report from Outsell (http://www.outsellinc.com), a research and advisory firm focused on advancing the publishing and information industries.

“These mobile devices give publishers a chance to redefine user experiences with their content and to reset the rules for monetizing it as well, but current uncertainty as to how it will evolve means it’s time for experimentation,” saysNed May, director and lead analyst, Outsell. “That means content providers will also need patience as the landscape unfolds.”

Outsell’s “Device Wars” report is based on a February 2010 survey of more than 800 consumers on their use of smartphones, tablets, and e-readers, as well as interviews with executives across publishers and device manufacturers. Among Outsell’s projections:

° The adoption of smartphones will remain an order of magnitude ahead of tablets and e-readers.

° Current e-reader adoption will slow in favor of “cooler” devices, but there is still a loyal niche market that offers room for growth.

 
AAPL
$97.10
Apple Inc.
+0.07
GOOG
$588.15
Google Inc.
-5.20
MSFT
$44.44
Microsoft Corpora
+0.04
MacNews Search:
Community Search:

Latest Forum Discussions

See All
view counter

view counter
view counter
view counter
view counter
view counter
view counter

Modern Combat 5: Blackout Review
Modern Combat 5: Blackout Review By Brittany Vincent on July 25th, 2014 Our Rating: :: LESS QQ, MORE PEW PEWUniversal App - Designed for iPhone and iPad The fifth entry into the blockbuster Modern Combat series is what mobile shooters should aspire to.   | Read more »
Watch and Share Mobile Gameplay Videos W...
Watch and Share Mobile Gameplay Videos With Kamcord Posted by Jennifer Allen on July 25th, 2014 [ permalink ] iPhone App - Designed for the iPhone, compatible with the iPad | Read more »
THE KING OF FIGHTERS '98 (Games)
THE KING OF FIGHTERS '98 1.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.0 (iTunes) Description: Series’ masterpiece “KOF ’98” finally joins the battle on iPhone!FEATURES:■ The best game balance in the “KOF” series! | Read more »
LEX Goes Free For One Day In Honor of Ne...
LEX Goes Free For One Day In Honor of New Update Posted by Jennifer Allen on July 24th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Thomas Was Alone Goes Universal, Slashes...
Thomas Was Alone Goes Universal, Slashes Price to $3.99 Posted by Ellis Spice on July 24th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Meerkatz Challenge Review
Meerkatz Challenge Review By Jennifer Allen on July 24th, 2014 Our Rating: :: FONDLY PUZZLINGUniversal App - Designed for iPhone and iPad Cute and challenging, Meerkatz Challenge is a fun puzzle game, particularly for fans of Lemmings.   | Read more »
Book Your Appointment with F.E.A.R. this...
Book Your Appointment with F.E.A.R. | Read more »
It Came From Canada: Epic Skater
For all the hate that it gets for being a pastime for slackers, skateboarding really does require a lot of skill. All those flips and spins take real athleticism, and there’s all the jargon to memorize. Fortunately for us less extreme individuals, Epic Skater makes things a lot simpler by handling all that pesky “moving” business. We check out... | Read more »
Cultures Review
Cultures Review By Jennifer Allen on July 24th, 2014 Our Rating: :: SLOW-PACED EMPIRE BUILDINGiPad Only App - Designed for the iPad Cute it might seem, but Cultures is a bit too slow paced when it comes to those pesky timers to truly endear itself.   | Read more »
More Paintings Have Been Added to Paint...
More Paintings Have Been Added to Paint it Back! Posted by Jessica Fisher on July 24th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.