McGuinness says that sites such as Yahoo! and AOL should be prosecuted if they fail to prevent illegal file-sharing. “In the UK, the Gowers report made it clear that legislation should be considered if voluntary talks with ISPs failed to produce a commitment to disconnect file-sharers. I'd like to see the UK Government act promptly on this recommendation.”

In 2004, U2 signed a deal with Apple to release a branded iPod in exchange for a percentage of each device sold, but McGuinness feels that even CEO Steve Jobs hasn't fully grasped the scale of the challenge to his own businesses, including the Walt Disney studio, presented by illegal downloading.

"I wish he would bring his remarkable set of skills to bear on the problems of recorded music," he adds. "He's a technologist, a financial genius, a marketer and a music lover. He probably doesn't realize it, but the collapse of the old financial model for recorded music will also mean the end of the songwriter."

McGuinness also predicted that Apple would reveal a wireless iPod that connects to an iTunes “all of the music, wherever you are” subscription service. “I would like it to succeed, if the content is fairly paid for,” he said. You can read the complete article [url=http://entertainment.timesonline.co.uk/tol/arts_and_entertainment/music/article3265717.ece]here[/url].

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