Nearly lost amid Apple Inc.’s recent product and software rollouts was one of the most significant announcements of all: the arrival of the company’s Airplay audio streaming system, a technology with the potential to become a Top 10 consumer electronics product, according to the market research firm iSuppli Corp. (http://www.isuppli.com).
At its Special Event on Sept. 1, Apple CEO Steve Jobs showed AirPlay, a system that streams audio, either wirelessly or over Ethernet, to third-party speaker docks, A/V receivers, speakers and more. Far from just being a way to transmit video from the iPad to the AppleTV, as Jobs demonstrated, AirPlay spans the entire audio industry, says iSuppli.
To implement AirPlay, Apple has entered into a partnership with BridgeCo Inc., a U.S. provider of connectivity technologies and solutions. The BridgeCo platform is supported by a growing ecosystem of design partners and...| Read more »